Quirksmith

At the time we started Quirksmith (2016), silver jewellery was not yet mainstream and jewellery was seen as a mere accessory that decorates a woman. An industry that was built with women as its prime customer, was ironically, run by men – right from production to business ownership. In silver jewellery, there was very little design and product innovation for the last several years (except for a few large design houses).

We wanted to change that!

An artist at heart, Divya wanted to create pieces that sparked curiosity and conversations. And we wanted to make women the owners of an industry that was built to serve them! With Rs 40,000 of our personal savings and dreams in our eyes, we created our first collection and showcased it at one of Bangalore’s quirky flea markets. That marked the birth of Quirksmith!

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Amala Earth

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