Suhasini Jaipuria, our founder, had always garnered a massive fascination with the beauty and cosmetics industry. What started as a childhood fascination gradually turned into her dream and passion. As a travel lover, she realized that the world is full of beauty secrets and inspired by her travel experiences, she decided to create a brand that offers a range of luxurious bath and body care products combining modern with classic. The name "Elynn Apothecary", has been inspired by one of her visits to the English Countryside where she discovered ingredients used in skincare rituals, that have been followed by people for centuries.